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Hanukkah, Chanukah…pass the beer

Are you celebrating Hanukah? It’s time to start a new tradition with the Holiday Gift Pack from Shmaltz Brewing Company. It’s delicious and decorative at the same time!

The He’Brew Holiday Gift Pack is a unique offering of eight 12oz bottles of beer, a custom glass, Chanuka candles, and instructions on “How to Build Your Own Beer Menorah.”

What is a beer menorah, you ask?

Well, let’s start with the basics: the menorah is a nine-branched candelabra, which in Jewish tradition has nine candles. A candle is lit on each of the eight nights of Chanukah. Every branch corresponds with one night of the holiday, and the ninth, the shamash, is used to light the other candles. So instead of a traditional candelabra – you use beer bottles!

The fun doesn’t stop there!!! The Shmaltz Brewing company has a contest for the most creative beer menorah photo. Check out Santa stealing a beer!!! Click here to submit your photo. Check out submissions by searching #BeerMenorah on Twitter and Facebook.

The gift pack includes:

1. Jewbelation Sweet 16 – a complex, enormous brown ale with a dynamic labyrinth of multi-layered flavors, brewed with 16 malts, 16 hops and soaring to 16% alcohol! (Whoah)
2. Reunion Ale ’12 – A Beer For Hope (collaboration with Terrapin Beer Co. and SBS Imports) – Imperial Brown Ale brewed with vanilla, cocoa nibs, and cinnamon. A fundraiser for the Institute for Myeloma and Bone Cancer Research.
3. Funky Jewbelation – part of Shmaltz’s limited Barrel Aged Series. A blend of six ales individually aged in bourbon and rye whiskey barrels.
4. Genesis Dry Hopped Session Ale – Silver Medal winner in the World Beer Championships
5. Messiah Nut Brown Ale
6. Origin Pomegranate Strong Ale – Imperial Amber Ale brewed with the juice of 10,000 luscious pomegranates
7. Hop Manna IPA – Gold Medal winner in the World Beer Championships
8. Bittersweet Lenny’s R.I.P.A. – Gold Medal winner in the World Beer Championships

Plus: a custom glass, Chanukah candles, and instructions on how to build your very own “Craft Beer Menorah”

Chanukah is December 8-16. Pick up your gift pack today so you don’t miss out.

Call your local BevMo! to confirm in-stock availability. Special orders of this item are available.

He’Brew Jewbelation Sweet 16 (SKU:73302)
He’Brew Holiday Gift Pack (SKU:93527)